The Scene
Malia Obama directed A'ja Wilson's latest Nike commercial
Malia Obama directed A'ja Wilson's latest Nike commercial
Jael Rucker
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Angel Reese debuts new player exclusive Reebok shoe during return to LSU
Angel Reese returned home to her LSU alma mater on Friday night, and showcased a new player-exclusive colorway Reebok Engine A shoe.
Jael Rucker
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The Nike Kobe 4 Protro 'CHBL' is officially on the way (soon)
The highly-anticipated Nike Kobe 4 'CHBL' is officially on the way and coming to a retailer near you soon.
Jael Rucker
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LSU basketball star Flau'jae Johnson talks new NIL partnership, music and more
Flau’jae Johnson is a young woman of many talents.
Jael Rucker
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Chris Tucker rocks the Kentucky Derby red carpet in Christian Louboutin sneakers
Chris Tucker looked dapper while attending the 2025 Kentucky Derby over the weekend.
Jael Rucker
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One sports analyst thinks Cavs star Donovan Mitchell will need high-scoring games to win Pacers series
Many sports analysts are placing their bets on the Cleveland Cavaliers to win their second round matchup against the Indiana Pacers, but they also feel the win will have to be a gritty one.
Jael Rucker
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A$AP Rocky celebrated the New York Knicks win by hooping with fans
Okay, we already know Anne Hathaway was going crazy over the New York Knicks' series-winning game winner, but A$AP Rocky is another celebrity that was super hyped as well.
Jael Rucker
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Kyle Kuzma and Winnie Harlow get sporty in sneakers for date night
Milwaukee Bucks star Kyle Kuzma and fiancee Winnie Harlow went for a sporty sneaker vibe while on a date night in Miami on Saturday.
Jael Rucker
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Only a handful of NFL players make more than Formula 1 driver Max Verstappen
What is Formula 1 driver Max Verstappen's net worth
Jackie Longo
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Patrick and Brittany Mahomes spotted with Tom Brady, celebs at Miami event
Patrick and Brittany Mahomes hit the Miami party scene ahead of the F1 Grand Prix, sharing the spotlight with Tom Brady, Jelly Roll, and more at an exclusive party.
John Boitnott
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The Air Jordan 3 'Seoul 2.0' has officially arrived
The highly-anticipated Air Jordan 3 "Seoul 2.0" has officially arrived.
Jael Rucker
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The Nike KD 18 'Air Bakin'' has arrived and it's fire
The Nike KD "Air Bakin" is officially on it's way.
Jael Rucker
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Sports reporter Taylor Rooks shows off 'Creed' boxing skills
Sure, Taylor Rooks is one of the best sports reporters in the game, but when she isn't on the court or field, she's participating in some sports of her own.
Jael Rucker
•Welcome to the pulse of sports culture—where the game meets lifestyle, entertainment, and beyond. From fashion statements to viral trends, from blockbuster athlete moments to the business of sports, this is your go-to source for everything that shapes the way we experience the game. Explore the stories behind the headlines and the personalities driving the culture forward.