Chrome is Callaway’s flagship golf ball franchise so I’m betting the brand new Chrome Tour Triple Diamond will obtain many of the consideration after the curtain comes down on all of their new golf ball releases.
However right here’s a phrase to the sensible for these of us who don’t possess “Tour-level” swing velocity: Don’t sleep on the brand new variations of Callaway’s ERC Tender and Supersoft.
The mid-level, three-piece ERC Tender and entry-level two-piece Supersoft deserve their plaudits and stay integral to Callaway’s efforts within the ball class.
ERC Tender
I’m betting Ely Reeves Callaway, the late founder and CEO of Callaway Golf, can be fairly proud to have his initials on the ERC Tender golf ball.
Why? Nothing was extra intoxicating to him than the sensation of a well-struck golf shot.
Because it’s positioned as a “full efficiency” product, Mr. Callaway, who performed a good recreation himself, would have liked the ERC Tender.
Loads lengthy off the tee, this ball’s delicate really feel provides it a large demographic runway of low- to mid-handicap gamers who may need to save a couple of bucks however nonetheless get a few of those self same efficiency advantages as these top-of-the-pyramid Chrome merchandise.
AI affect
Utilizing a brand new synthetic intelligence device, Callaway’s golf ball group started compiling knowledge way back to 2008 to construct prototypes and a database for AI to start out iterating preliminary designs. They usually have taken full benefit of these tens of millions of design iterations.
The primary ERC Tender ball was launched in 2019. Beginning its journey as a four-piece product, the ball had a twin core similar to Chrome Tender X and was infused with a robust however versatile nanoparticle materials.
Keep in mind Graphene?
Added to the outer core, Graphene allowed Callaway to make the within core greater but in addition softer to generate extra velocity.
That unique ERC Tender was positioned as a low-spin, high-speed distance ball with one important distinction: greenside spin that rivaled urethane merchandise.
Quick-forward to 2025
Six years later, Callaway is asking this fourth-generation mannequin “the very best ERC Tender ever.”
That’s hardly a revelation—however the product does profit from a mixture of a Hyper Elastic SoftFast core, a high-speed mantle layer and a “Tour-level” development platform tipped decidedly towards the Chrome franchise.
The tip recreation of all that: added distance and extra really feel and management across the inexperienced.
Options and advantages
Hyper Elastic SoftFast core
With the sequel to the primary Hyper Elastic SoftFast core from 2023, Callaway has gone barely softer to reinforce greenside really feel for these shorter contact pictures.
Hybrid cowl
Callaway prefers “hybrid” to “ionomer” for the duvet description however, by any label, this cowl is considerably softer than the earlier technology.
How a lot softer? Strive 16 p.c.
That supplied the group some latitude to assemble the ball for distinctive distance and delicate really feel whereas sustaining a excessive diploma of sturdiness.
Cowl coating
Sure, Callaway has a coating on that hybrid cowl.
Why? So as to add to the ERC Tender’s spin management. It’s a high-elongation paint referred to as GRIP urethane. The coating’s primary profit is elevated management on method and short-game pictures.
Excessive-speed mantle
This may be probably the most intriguing function of this product. AI performed a key function, after all.
ERC Tender has a brand new high-modulus mantle that’s 3 times stiffer than that on the 2023 model. When the ball is compressed, the mantle layer acts as a spring for quicker ball speeds and extra distance with the driving force and irons together with a excessive diploma of wedge spin across the inexperienced.
These qualities usually run counter to at least one one other.
Triple Monitor alignment
Callaway’s ERC Tender comes with the corporate’s in style Triple Monitor alignment. The blue/purple/blue aspect stamp visible helps golfers concentrate on getting the proper alignment on the inexperienced.
Whoops! I virtually forgot: Truvis is again!
Pricing and availability
ERC Tender will come out in 4 configurations:
- White and yellow Triple Monitor
- White/Blue and Yellow/Black high-visibility Truvis
Retail is ready for Jan. 31, 2025
Worth: $39.99 per dozen
Callaway Supersoft
One of many points for the Callaway Supersoft franchise is identical one which plagues Titleist’s golf ball group relating to Professional V1 and Professional V1x.
Shoppers don’t need adjustments.
Within the case of Supersoft, leisure golfers play it as a result of, properly, they prefer it. They usually prefer it quite a bit.
For the reason that low-compression ball strikes a pleasant stability between inexpensive worth and reliable efficiency, loyal Supersoft customers would slightly the Callaway golf ball group take a hands-off method.
Particularly because it’s a golf ball that works on a bunch of ranges.
If Callaway had accomplished completely nothing apart from repackage Supersoft and add a shade or two or turned it right into a five-pack, Supersoft proponents most likely wouldn’t have batted a watch.
Concern not.
Not solely is the worth of Supersoft being held in examine, its followers are getting extra ball velocity and softer really feel from developments to the duvet, core and development.
HyperElastic SoftFast core
Callaway took a web page proper out of its ERC Tender playbook and used a HyperElastic SoftFast core for the next-generation Supersoft.
Why not, proper? Extra velocity for quicker driver and iron speeds together with delicate greenside management.
Hybrid cowl
Supersoft’s new hybrid cowl system enhances management on method pictures and short-game pictures.
Pricing and availability
Retail availability is ready for Jan. 31.
Callaway Supersoft might be accessible within the following configurations:
- White and yellow
- Purple, inexperienced, pink and orange matte
- Splatter 360 purple, blue and pink
Worth: $24.99 (identical because the 2023 mannequin)
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